Point, game, set and match.
UNIQLO announced that it has appointed Novak Djokovic, the world´s top-ranked male professional tennis player, as its global brand ambassador. The five-year partnership, which took effect on May 23, will see Djokovic promoting the UNIQLO brand and UNIQLO clothing worldwide. The partnership will also include collaboration on future product lines, as well as co-developing the ultimate UNIQLO functional wear.
Djokovic will start wearing the Japanese brand on the courts of Roland Garros French Open Tennis Tournament, that starts next Sunday, May 27.
The Chairman, President and CEO of UNIQLO, Mr. Tadashi Yanai, commented on the announcement saying that ” we are extremely pleased to have Novak Djokovic as UNIQLO´s global brand ambassador. We will use the most innovative fabrics and technologies to develop match wear that can contribute to the performance of a globally recognized and respected sportsperson like Novak. At the same time, we will also incorporate the latest fabrics and technologies to co-develop with him the ultimate functional apparel that can be worn and enjoyed by people all over the world”.
One thing will remain the same in Nole´s new tennis clothing : the Serbian flag, always with him.